Live The Life You Choose
Meet Rutendo Mashiri, a force to be reckoned with in the world of business and inclusion. As a black disabled woman, she's shattered glass ceilings and redefined success on her own terms. From the runway to the boardroom, Rutendo has conquered every industry she's touched. Starting with a fashion marketing degree, she seamlessly pivoted through roles in fashion, tech, food, and HR, wielding the power of her transferable skills like a pro.
Driven by a hunger for change, Rutendo didn't just talk the talk – she walked the walk. At a FTSE 100 company, she spearheaded game-changing diversity and inclusion initiatives that shook the status quo. From smashing beauty standards to revolutionising mentorship programs, she's been at the forefront of creating a more equitable workplace for all.
But her journey wasn't without its challenges. A devastating brain injury forced Rutendo to rebuild her life from scratch. Yet, instead of letting it defeat her, she rose from the ashes with a newfound determination to make a difference. Through resilience and self-acceptance, she transformed her pain into power, emerging stronger than ever.
Rutendo isn't just a leader in the boardroom – she's a beacon of hope in her community. From volunteering with children to championing disability rights, she's always believed in the power of giving back.
With accolades like the Santander Universities UK award and an Innovate UK winner under her belt, Rutendo is proof that resilience, determination, and a fierce commitment to change can move mountains.
Rutendo Mashiri
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